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April 2, 2011

Buick’s Smart Sponsorship

Filed under: Bloggers,Marketing — Chas @ 10:08 am

I should be in Houston.

I’m sure many of you had some sort of plan in place to get there as well. Some of you probably have money sunk from the hope/expectations of Pitt being in Houston. This is the selfish, self-pitying, disappointed part of Pitt not making the Final Four. Beyond simply my love of Pitt and the joy I would take in seeing the Men’s Basketball team still playing, winning and being one of the four teams in Houston. There were selfish interests.

I was going to go to Houston for free if Pitt made it.

You probably noticed that Buick is one of the major corporate sponsors for the NCAA Tournament this season. They had a little extra money in the sponsorship budget after dropping Tiger Woods last year.

(more…)

January 18, 2011

I’ll get to the media recap and my thoughts on the game in a post later today. But since I know that will take a little while to compile, just wanted to get this sidebar stuff out.

This was an event. Major media covering it from all sports sites. You had seemingly half the Pittsburgh Steelers show up to watch. Plenty of Pitt football alum like Dorin Dickerson, Nate Byham, Tyler Palko, Bill Stull, CJ Davis and of course Larry Fitzgerald showed up to see this game.

And of course, football HC Todd Graham and a bunch of recruits made an appearance. Presumably they were primarily local recruits. The info is behind the recruiting sites paywalls. I am reasonably sure Desimon Green did go, but the big one is 2012 recruit, Rushel Shell. You have to believe that Graham loved being able to pitch the kids with this game as the atmosphere.

A friend at the game texted me, “Graham took the recruits past the Zoo, then came up in the stands, put on a shirt, and is jumping around w the fans. Most of his coaches just joined in.”

And then someone posted the visual.

(more…)

September 2, 2010

A Little More Uni Stuff

Filed under: Football,Marketing — Chas @ 11:14 am

Some people can hop flights. Bounce around in cars to and fro. Pop in and pop out of home and anywhere else, and still stay focused and with it.

I, apparently, am not one of those people. Granted too much to drink and not enough to eat on Tuesday night contributed to that, but I think I would still be a bit off.

First announcement. There will be a liveblog tonight. I’ll probably kick it off around 8:15.

Second, more uni pictures will be below the fold.

In case anyone was unclear about this, Nike paid for my trip and hotel room. As far as I understand, they paid for almost all the media and bloggers in attendance.

The good thing about this, was some opportunities for casual meetings and talks with some Nike people and others. They were less than thrilled to find out that Miami had put out the press release a day early to reveal details about the uniforms.

At breakfast, I ended up sitting with Aaron Cooper, the designer of Nike’s Huarache sneaker and another guy from Nike. That was illuminating

We talked about the designing of the unis. The schools get a lot of input and that impacts exactly how much the uniforms get tweaked. Ohio St. and Alabama, for example, are very, very protective of their uniforms. So visually, very little was allowed to be done. It showed.

Schools like TCU and Boise obviously were willing to be much more adventurous with the designs. We talked vaguely about Pitt, he didn’t want to reveal much. I warned him that there was going to be a negative reaction from a large contingent of Pitt fans, simply because there would be no script or the old colors.

That seemed to surprise him, which suggested to me that the powers at Pitt never entertained the notion of going old-school. Something we had all known for a while, but many still held out hope to be surprised.

The heritage in the “Heritage” uniforms turned out to be subject to wide interpretation. Can’t say I’m surprised that yet another reference to Pittsburgh’s steel history. It may be tired, but considering the name of the pro football team and every story about Pitt and Pittsburgh team goes to the “blue-collar” well, what can we expect?

Honestly, I was surprised that I didn’t mind them that much. Individual elements I generally don’t like — throwing black in to the color scheme when it isn’t in the team colors, solid color tops and bottoms — but those are the modern/popular things in uniforms. There seemed to be a lot of positive reaction from other guys I talked to at the event to Pitt’s uni.  I’m boring and old. That was why I thought the best uniform of the bunch was Oregon State’s. It was unanimous, though, on the hatred for Virginia Tech.

Don’t get me wrong, I wasn’t wowed. I just wasn’t disgusted by them. I did like the shade of blue, rather than the navy blue. And I actually like the helmet. The slight matte finish, was different. Considering one of the early ideas for the uniform was to make the jersey’s have a “panther-fur” pattern, this was better. I liked the jersey numbers and having them on the shoulder as well — the choice of color for them, though is a question mark

I still think the “Pitt” logo came off as a bit generic and sterile. The sleeves on the underlayer are supposed to be the Panther head. Because it is so oversized and wrapped around the arm, though, it is virtually unrecognizable. The use of black instead of gold, also meant that the only gold really noticeable on the unis are only on the helmet. Hopefully they will at least tweak the color of the numbers between now and the Backyard Brawl.

Also in the photo gallery are the Pitt version of the Huarache. Comfortable. The display pair was in my size. I debated whether I could pull off strolling off with them, but odds are they would have narrowed down who took it fairly quickly since the only other Pitt-related media there was Chris Peak from PantherLair and Tony Greco of PantherDigest.

(more…)

August 17, 2010

Possible Uni Look?

Filed under: Football,Marketing — Chas @ 6:36 pm

UPDATE: Putting this at the top to be clear to all who come to view. This is not the actual Nike Uniform. Reader JSS tracked down the actual source of the photo. They date back to at least December 2009. Ah, well.

At the risk of jumping the gun or simply posting a photo from someone’s photoshop wet dream or an EA Sports NCAA Football mock-up, I received this image a short while ago .

I think I could be quite happy to see that be the Pitt Pro Combat Uniform, “Heritage” series.

Start the Frenzied Speculation

Filed under: Football,Marketing — Chas @ 3:50 pm

It doesn’t take much sometimes. Brian Bennet’s Tweets should do it.

Click here to view full size

Click here to view full size

So does this mean a special uni with the present colors and the “Script Pitt”? Does it mean the old colors and the present style? Does it mean complete throwback?

Two weeks until we find out for sure.

August 2, 2010

Player Promotions

Filed under: Football,Marketing,Players — Chas @ 10:14 am

Can’t hurt for awards and attention.

Anticipation is growing for the start of Pitt’s 2010 football season. A few reasons for the excitement are Panthers’ wide receiver Jon Baldwin, running back Dion Lewis and defensive end Greg Romeus.

To showcase the individual efforts of the team’s stars, Pitt is pleased to announce the launch of JonBaldwin82.com, DionLewis28.com and GregRomeus91.com. Check back with each site throughout the season for updated stats and video highlights as the trio makes a push for the top awards in college football.

August 1, 2010

Big East Media Day, the start of camp. Too much coming too fast to take my time getting to links piling up in my tabs. So I’m just going to pass along the links and let you do all the work.

Starting with remaining Terrell Chestnut stories.

Chestnut had a hard time deciding between Pitt and Rutgers, but ultimately felt more comfortable at Pitt.

He is looking forward to playing defensive back full-time when he gets to college — whether it is cornerback or safety.

While Chestnut appears more comfortable at cornerback, he said he’s willing to make a change if necessary. That, of course, bodes well for Chestnut, considering Pitt coach Dave Wannstedt routinely suggests some recruits switch positions in an effort to maximize their potential.

“I’m willing to do whatever it takes to play — and win,” said Chestnut, who has 17 career interceptions, including four in 2009.

Solid local paper article on Chestnut and his commitment. He is just happy to have made the decision to try and enjoy his senior year.

“I went out there and felt it was the best place for me,” Chestnut said. “I want to major in pre-med, too, and (Pitt) is one of the best pre-med schools in the country.”

“Right now, though, (making a decision) is a big relief. It’s just a lot of stress off my back.”

(more…)

July 6, 2010

So Nice, Shown Twice

Filed under: Basketball,Marketing — Chas @ 12:23 pm

This is the poster for some of Pitt’s upcoming games in Ireland (hattip to Asst. AD Hotchkiss Twitter).

I realize that Pitt is not a team that has stars, per se, but why is Brad Wanamaker shown twice in one montage?

Do they think it is Brad and his twin brother Brian? They do know that Brian doesn’t play at Pitt.

And yes, the Jamie Dixon picture with the word bubble is amusing.

April 20, 2010

Nothing to report on the new assistant front.

The end of the season basketball banquet took place. Here’s the list of award recipients:

TEAM AWARDS

Most Valuable Player: Brad Wanamaker, Ashton Gibbs
Most Improved Player: Travon Woodall
Best Defensive Player: Jermaine Dixon, Gary McGhee
Captains Award: Jermaine Dixon, Brad Wanamaker
Team Rebounding Leader: Gary McGhee (6.8 rpg)
Free Throw Shooting Leader: Ashton Gibbs (88.4%)
Most Inspirational Player: Nasir Robinson
Coaches Award: Gilbert Brown, Chase Adams
Academic Excellence Award: Dante Taylor
Jaron Brown Pursuit of Excellence Award: J.J. Richardson

Everyone is still waiting to find out if J.J. Moore will qualify academically for the fall, or if someone (*cough* Dwight Miller *cough*) transfers. Moore, though, was impressive at the Jordan Brand Classic and Adam Zagoria has a story.

“Those guys definitely shined through,” said Mike Kelly, the Suburban Team coach who also coaches at Jersey City (N.J.) St. Peter’s Prep. “Fu does so many things. Fu really played hard and J.J. Moore is an incredible talent. He is an incredible talent. And I’m a Pitt alum so I’m going to be happy with him up at Pittsburgh.”

“The biggest development from when he was at Brentwood to this year at South Kent is his ability to score from outside of defenses. He can hit the 3 off the catch consistently. In the past that wasn’t something he could do. He was always athletic. He was always a great transition scorer, he could always get to the basket,” said Tom Konchalski, who has covered New York high school basketball for four decades.

Pitt coach Jamie Dixon called Moore “his next Sam Young,” the former Big East star now with the Memphis Grizzlies.

“Wow, that’s pretty incredible,” Kelly said. “He’s got the strength and power that Sam Young has. I think he shoots the ball deeper than Young did. He’s got the body and he’s a great kid.”

Asked how it felt to be compared to an NBA player, Moore said: “It makes me feel confident that I can definitely be able to be in the NBA and play at the next level.”

In other news, Louisville sold the naming rights to their new arena: the KFC Yum! Center. As you can imagine, the Double Down cracks are already in full swing. Nothing like having a randomly inserted, meaningless bit of punctuation tossed in the name.

In what passes for good news/bad news, it looks like CBS will retain the rights to the NCAA Tournament — no matter how bloated it gets.

ESPN has told the NCAA that it will not increase its bid to obtain the NCAA men’s basketball tournament rights, clearing the way for CBS and Turner to share the rights starting next year, according to sources with direct knowledge of the talks.

CBS and Turner have a 14-year deal on the table that is worth more than the $710 million annual fee that CBS would have to pay over the last three years of the existing deal, source said. No deal has been formalized, though, and the NCAA still hopes to reengage ESPN in some way.

The good news is that it means no Dick Vitale calling the games. Always a good thing. Not to mention the continuing presence of Gus Johnson on the NCAA Tournament. It also means that CBS will still give something of a passing care to college basketball once the NFL season is finished.

The bad news is that it means the extra incentive for ESPN to upgrade their ESPNU broadcast center located in North Carolina to HD is lost. To say nothing of the hideous bloat of a 96-team tournament.

November 10, 2009

Pittsburgh Mayor Ravenstahl has apparently joined in the whole national recognition for Pitt thing, by declaring Friday “Turn it blue day.”

The Panthers, ranked as high as No. 8 in the country, will face the Fighting Irish in front of a soldout crowd and national ABC television audience. Pittsburghers are encouraged to wear their Pitt Blue on Friday to get ready for the game.

Fans should also wear their Pitt Blue to Heinz Field Saturday night as Pitt and Pittsburgh are showcased to the rest of the country.

“This weekend, let’s `Turn it Blue’ and show our support for our own hometown team as they take on the Fighting Irish of Notre Dame,” Ravenstahl said. “We’ll have the eyes of the nation watching us, and I’m confident that with the talent we have this season and with the support of Pitt fans, our team will be successful. Go Pitt!”

What a sweet gesture. I’m sure that this more than makes up for the dickish attempt by the Mayor — after winning reelection — to impose a 1% tuition tax on college students in Pittsburgh to cover the budget shortfall. I’m sure the students will just embrace him now.

I’m guessing Ravenstahl won’t be making a public appearance at the game.

October 22, 2009

T-Shirt for Score: USF-Pitt

Filed under: Football,Marketing — Chas @ 6:03 pm

Just a warning to all potential winners. Only size large t-shirts remain.

The noon start was annoying, but really didn’t bother me until I looked at how the Big East put the time slots together for Saturday. The WVU-UConn game is on ESPNU at noon. Same as the USF-Pitt game which is the Big East regional game of the week. For the 3:30 games they have Akron-Syracuse and L-ville-Cinci.Really? The two most competitive and interesting games they put on at the same time. While a likely blowout conference meeting and a rather weak non-con match-up are the later games. Way to showcase.

Anyways…

Predict the final score of the USF-Pitt game and get a free “Baldwin for Heisman” t-shirt. Courtesy of PittsburghSteelRocks.com.

There is a variance of +/- 3 points from the actual score if no one hits the exact numbers.

October 20, 2009

I should be positive. I really should. Pitt cracked the top-20. It’s a good thing.

Dion Lewis, unsurprisingly, was the Big East Offensive Player of the Week and is that much closer to being a lock for Newcomer of the Year in the conference.

Dorin Dickerson went from not being on the watchlist to a candidate at the midseason mark for the John Mackey Award given to the best tight end. He’s the only player from the Big East among the 22 candidates.

Homecoming is this weekend, and it becomes a big game. So, the students have led a charge to “Turn it Blue” at Heinz Field.

Heck, money is even being made betting on Pitt.

W is for Wannstache Watch. I won money on an actual legal bet involving cash on Dave Wannstedt. How can something so wrong feel so right? That marks the first time I’ve ever taken a bet on Pitt to win, and has now converted me wholeheartedly into a Pitt wagerer. This is your sign to bet on the other team, because nothing that feels this dirty and wonderful can last.

That part of me that gets wary when too much good stuff happens at once is now screaming. I’m begging the football team and the coaching staff. Don’t miss another opportunity. Don’t let it go ka-boom.

October 16, 2009

Score Predictions: Pitt-Rutgers

Filed under: Football,Marketing — Chas @ 7:50 am

Those offline issues came a little sooner than I wanted, so this is a little later.

Predict the final score of the UConn-Pitt game and get a free “Baldwin for Heisman” t-shirt. Courtesy of PittsburghSteelRocks.com.

There is a variance of +/- 3 points from the actual score if no one hits the exact numbers.

Liveblog at 8pm tonight.

October 15, 2009

Maybe I shouldn’t be making fun (or pointing out where others make fun) of the New Jersey stereotype with Lil’ Jovi a hit at Rutgers Stadium.

Yes there is plenty of Yinzer stuff that is so annoying at Heinz Field — especially with the continued use of AC/DC and other music that was dated when I was at Pitt. Seriously, when a 40-year old white guy — who’s new music purchases in the last 7 years has been limited to Backyardigans and Laurie Berkner — is tired of this stuff shouldn’t that be a hint.

And it was pointed out in the comments that “Sweet Caroline” is hardly unique to just Pitt and that baseball team from Boston.

It is, however, hard to argue with success.

Q: Should we credit Neil Diamond with an assist in the win against UConn? I had no idea “Sweet Caroline” could be a fight song! The crowd went from deflated to exhilarated after the song and the 30,000 or so who were left were deafening with UConn being forced to punt. Can you explain the “Neil Diamond Effect”?

ZEISE: You know you aren’t the only one who asked this, in fact, I got more than ten of these questions about Sweet Caroline changing the momentum in the game. Obviously, what happens in the stands can feed the emotions of the team to a certain extent and while I think this is a bit overstated I will agree with this — something does happen in that stadium when the crowd comes alive and sings that song. I think part of it is because the students came up with the idea, pitched it to the athletic department and the athletic department listened and as a result, it brings a little extra energy. It is pretty interesting actually — even the games like Youngstown State which were over long before the end of the third quarter, the crowd gets hyped for that song. What is interesting is, if you watch the team while that song is being sung, they seem to be getting into it a little bit as well. Hey, I’m not big on marketing gimmicks, but every little bit helps I suppose and this is one thing that every Pitt fan I’ve talked to seems to agree is a good thing and a good addition to the game day atmosphere.

I guess it’s better than a Donnie Iris sing-a-long.

September 11, 2009

You won’t be able to enjoy Smith’s weiner at a Pitt football game (unless you get the tailgate Panther Pack), but at the basketball game you can enjoy the “official hot dog of the University of Pittsburgh.”

The University will be providing “Panther Packs” featuring Smith’s Legendary Natural Casing Wieners to tailgating students prior to every home football game this fall. Smith’s will also be a co-sponsor of the radio and internet broadcasts of the fall games, as well as Coach Dave Wannstedt’s radio program. The agreement includes branding opportunities at the consistently sold out Petersen Athletic Center, as well as “Official Hot Dog” Status, and will be featured at the concession stands. Smith’s will also be a co-sponsor of the radio broadcasts of the men’s and women’s basketball games, … as well as Coach Jamie Dixon’s radio program.

I just caution Coach Wannstedt and Dixon to be very careful about how they pose with the hot dog.

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