A short story that has little context.
The national telecast of the Pitt game on Versus drew an overnight rating of 8.6 in the Pittsburgh market. According to a network spokesperson, it was the highest cable rating of the evening and second overall in the market.
The top rating belonged to the Steelers, who played their final preseason game against Carolina at Heinz Field. The game drew a 30.0 rating on KDKA-2, the local CBS affiliate.
An average of more than 99,000 households tuned into the Pitt game. More than 346,000 viewed the Steelers game.
Now, am I or anyone else really shocked that even an exhibition Steelers game would be the runaway ratings winner in Pittsburgh? Especially when one is on a regular network and the other is on a less than pervasive (semi) sports channel?
No information as to how many households in the Pittsburgh market have Versus, especially compared to KDKA.
To put this in context, since it is hard to compare anything that airs on Versus except the NHL. When the Pens were playing the Red Wings for the 2009 Stanley Cup, game 2 was on Versus. That game got a 26.1 rating in Pittsburgh. Meaning that the Steelers’ exhibition also outdrew the Stanley Cup.
Also to put it in perspective, the highest watched regular season NHL game in Versus’ history (and apparently since 2004) — Pens-Red Wings — drew a 6.7 in Pittsburgh. Which the Pitt game beat.
Saturday can’t come fast enough.
We ended up at “The Bar” where the Young Pitt Alumni had their party (sadly, I’m no longer in their target demographic) – other than “The Bar” and Mullen’s, which was half-full of Ohio State fans, it was all Steelers.
That ought to tell you why Pitt has trouble drawing fans as compared to Big10, SEC, et al…being located in an NFL city/region sucks up a lot of the available oxygen. The rest of the Big East has the same problem.
*** – Thursday’s display once again confirmed my theory: white people in Pittsburgh LOVE Heath Miller…
Plus, the college football watching populace in Western PA is pretty divided. You have a lot (too many) PSUcks fans, as well as quite a few WVU fans, and throw in some Ohio State and Notre Dame fans too. All added up, Pitt doesn’t have a monopoly on college football in Pittsburgh like the Steelers do on pro football
And finally, why should I even care about ratings? I watched it, Pitt fans across the country watched it, and 100,000 of us watched it in Pittsburgh. That’s all that matters.
If Pitt has some amazing season, the casual college football fans in the area (ie, those that aren’t already attached to State Penn or another college) will come along for the ride. That’s just how these things work.
For the record, I’m a HUGE Steeler fan. But a game that counts trumps a preseason game any day.
-evil laugh hahhahahahah
Like it or not, Wanny kicks ass in recruiting despite competing against Steelers, competing in the BE and Western PA not being close to the fertile recuiting area it once was … (in addition to the TV ratings, the other local story of note is that Thomas Jefferson amd Woodland Hills got their butts kicked vs Florida schools.)
While we’re inside playing video games for four months per year, they’re outside running around.
It’s not rocket science.
In the long run, Pitt can still have a very strong season. And if Pitt is going to lose a game, an early one on the raod against a strong opponent is less harmful than a loss to a weak opponent, one at home, and/or late in the season. I have always felt that it was a mistake to schedule a road game versus Utah as a season opener, but it is what it is.
I still think Pitt can win the BE, and go to a BCS game. That was — and still is — the most important goal for this season.
The Steelers rule the Pittsburgh/Tri-State TV market and nobody else come close, not the Penguins, not Pitt and not State Penn. That’s just how it is. College football loyalties are divided in western Pennsylvania and Pitt will never be in the majority of those fans.
being a pitt fan is like being a member of an exclusive club. the dues, in the form of heartbreaking losses, are high. however, the company is great and there are just enough good moments to keep on paying the membership fee every year.
it wouldn’t be as fun if every yinzer hopped on board. we would be just like PSU and every other land grant school. i like it better this way.