You remember that bowl game planned for Yankee Stadium in December? It has a name. Please welcome the New Era Pinstripe Bowl.
The New Era Pinstripe Bowl will be held on Dec. 30, 2010, and televised nationally by ESPN.
A press conference announcing the name will be held at 10 a.m. at Yankee Stadium. The name comes from the game’s four-year title sponsor, headwear and apparel manufacturer New Era Cap Company, Inc.
The bowl will match the third-place Big East team with the sixth-place Big 12 team, after the BCS teams from each conference are excluded from consideration. Both teams will stay in Manhattan, the Big East team at the Grand Hyatt and the Big 12 team at the Sheraton New York.
The bowl’s Web site, newerapinstripebowl.com, will be launched later today.
According to the press release I got sent:
There is a four-year agreement extending through 2013 for the Big East and Big 12 to participate in the New Era Pinstripe Bowl at Yankee Stadium. In future years beyond 2010, games will take place no earlier than Christmas Day and no later than New Year’s Day.
Will it last beyond that? I have no idea. Just as I have no idea if the Big East and Big 12 will be around in 4 years.