masthead.jpg

switchconcepts.com, U3dpdGNo-a25, DIRECT rubiconproject.com, 14766, RESELLER pubmatic.com, 30666, RESELLER, 5d62403b186f2ace appnexus.com, 1117, RESELLER thetradedesk.com, switchconcepts, RESELLER taboola.com, switchconceptopenrtb, RESELLER bidswitch.com, switchconcepts, RESELLER contextweb.com, 560031, RESELLER amazon-adsystem.com, 3160, RESELLER crimtan.com, switch, RESELLER quantcast.com, switchconcepts , RESELLER rhythmone.com, 1934627955, RESELLER ssphwy.com, switchconcepts, RESELLER emxdgt.com, 59, RESELLER appnexus.com, 1356, RESELLER sovrn.com, 96786, RESELLER, fafdf38b16bf6b2b indexexchange.com, 180008, RESELLER nativeads.com, 52853, RESELLER theagency.com, 1058, RESELLER google.com, pub-3515913239267445, DIRECT, f08c47fec0942fa0
August 31, 2005

Collegiate Licensing Company is the organization responsible for licensing the use of university logos on everything from t-shirts to putters to golf bags to grill covers to mascot mobiles that play the fight song (I have to get one for the next kid) to coffins (for those of you who haven’t read RJYH, I’m not kidding about the last). Well, they are starting a new holiday: College Colors Day.

What is it? Aside from the obvious ploy to get people to buy more gear?

College Colors Day, which coincides with both “back to school” on campus and the kick-off of the college football season, seeks to celebrate and promote the traditions and spirit that drive collegiate athletics by encouraging fans, alumni and students to wear apparel of their favorite college throughout the day of September 2.

I wish I were making this up.





Powered by WordPress © PittBlather.com

Site Meter